Accelerate your lead generation with live law firm data, created and supported by legal market specialists
Unicorn platform

Why use our data service?

SAVE TIME
GENERATE LEADS
ACCURATE AND RELIABLE
ALL IN ONE PLACE
100% of large law (+250 headcount) and 97% of SME (20-250 headcount) contacts and their direct email address
Connect with over 3,000 decision makers – feed your sales funnel with legal specific prospect job titles, including managing partner, c-suite executives, practice manager, directors (finance, IT, marketing and BD, knowledge and innovation and more)
Benchmark against 1,980 individual products and service – giving you greater insight into what your prospect law firms are using, and a better understanding of where you sit in the market
Now including 60 top US firms with a UK base
COLP/COFA tags showing you key decision makers
LinkedIn links to reach out to your prospects more easily
Just launched: Our self-serve user interface – leveraging MS PowerBI to help you filter the data to your needs

Benefits of using Unicorn

Unicorn
Other data services / Competitors
Email engagement rates
Double*
Average
Human verified data
Ongoing updates
Tailored insights
GDPR compliant
*based on customer insights gathered at our quarterly client meetings.

What our clients say about Unicorn

Benefits of using Unicorn

Unicorn
Other data services / Competitors
Email engagement rates
Double*
Average
Human verified data
Ongoing updates
Tailored insights
GDPR compliant
*based on customer insights gathered at our quarterly client meetings.

What our clients say about Unicorn

Tomas Buckby - OneAdvanced

“The team at Advanced Legal couldn’t be without the Unicorn data service. We use it for marketing campaigns to prospects which have seen an above average engagement since we’ve started using Unicorn.”

Steph Parker - The University of Law

"Using Unicorn has really helped us communicate with a wider audience in the legal industry about our professional development training. The email marketing we’ve sent to these contacts has shown promising engagement, generating open rates of over 33% and click-through rates of over 7%, that led to over 100 registrations on our webinar. Overall, Unicorn has produced a great return on investment for our product launch."

Matt Owen – Iron Carrot

“We see a 25% hit rate on our approaches to Unicorn contacts by using the data to narrow our targeting to the senior legal contacts we need to reach. Unicorn has enabled us to grow our personal and business networks and generate high-quality leads - so we’re seeing positive ROI.”

All about Unicorn

Unicorn is the result of over 15 years of building relationships and doing research within the legal market.
Unicorn is the only legal market data service to rank law firms with 20+ headcount in England
and Wales, Scotland, Northern Ireland and Ireland by size. It comprises actionable market data
on law firm businesses, personnel, products and services in use.
Unicorn is a brand owned and operated by Burlington Media Group Ltd